Applications Invited for 3 (Three) posts of CEOs for 3 Producer Companies in Assam

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Applications Invited for 3 (Three) posts of CEOs for 3 Producer Companies in Assam

Backdrop: The economy of Assam continues to be predominantly agrarian. Agricultural markets in Assam are under-developed. Farmers sell to the nearest dealer/buyers, mostly immediately after harvesting when the price is at the lowest, instead of trying to find the best market for their products. Geographical isolation, weak transportation and communication systems, poor marketing facilities, poor or non-existent market intelligence (e.g., information on price and place to sell) are some of the principal marketing-related problems.

Silver Lining: A casual glance at the Statistics on the Agriculture Sector provided by the Directorate of Economics and Statistics, Assam does throw in some surprise observations. Did you know that Cachar, Hailakandi and Karimganj are suited better for Winter Rice whereas Kamrup (R), Barpeta and Nagaon have stupendous records for Summer Rice? Wheat production is superb in Bongagaon and Kamrup (R)Sonitpur can produce Grams with good productivity levels.  Goalpara, Bongaigaon and Nagaon can produce a lot of Jute. Karbi Anglong and N C Hills produce Cotton. Nagaon, Barpeta and Kokrajhar produce a lot of Mustard and Rape Seed. Darrang and Barpeta produce Potatoes in huge quantities. Nagaon, Golaghat and Karbi Anglong produce a lot of Sugarcane. This list will go on and on. Has anyone delve into the anormous potential the Agriculture Sector can offer?

The Solution: In a ‘Producer Company’, only persons engaged in an activity connected with, or related to, primary produce can participate in the ownership. The members have necessarily to be ‘primary producers’. Primary produce has been defined as a produce of farmers arising from agriculture including animal husbandry, horticulture, floriculture, pisciculture, viticulture, forestry, forest products, re-vegetation, bee raising and farming plantation products: produce of persons engaged in handloom, handicraft and other cottage industries: by – products of such products; and products arising out of ancillary industries.

Formation of a Producer Company: Any ten or more individuals, each of them being a producer, that is, any person engaged in any activity connected with primary produce, any two or more producer institutions, that is, producer companies or any other institution having only producers or producer companies as its members or a combination of ten or more individuals and producer institutions, can get incorporated as a producer company. Members’ equity cannot be publicly traded but only transferred.

The Plan: Numerous places in Assam, as mentioned above, have special land composition, environment, weather conditions etc conducive to the prosperity in a specialised and concentrated farming. For eg, in Sorbhog in Barpeta district, there is an abundance of Milk and milk-based products to the tune that domestic consumption is shown as more than 3 litres! All of us would agree that these 3 litres are being forced as domestic consumption, as these remain unsold at normal rates. The Plan in Sorbhog is to form a PRODUCER COMPANY of Milk Producers and appoint a CEO of the company from the corporate Sector who would professionally manage the company. The CEO would have to build up a strong network for the products of the Producer Company. On one hand, he has to deal with the producers/farmers in the villages and on the other hand he should represent the company in National and International platforms for marketing and negotiations.

The Requirement: There is a forward looking group of Individuals proposing to start 3 Producer Companies in the near future in Assam and is looking for Passionate Assamese Professionals who are looking forward towards spending a year or two in the villages of Assam, taking a brief sabbatical from their overloaded work-life. Education or Degrees would not matter as much as passion for giving back to the society in Assam would. The CEOs can reshape the future of more than thousand families each in Assam and may continue to serve as the CEO even after the agreed period or service (1 or 2 years) is over. The CEO would be a salaried individual of the Producer Company.

Successful Examples of Producer Companies: Please Click on this link to know more: www.pradan.net

Manual for Producer Companieshttp://www.asaindia.org/PDFs/MPC_I.pdf

How to Apply: Anyone willing to spend a year or two in the villages of Assam, bringing life to the vision and mission of a Producer Company, most importantly bringing about a lasting change in Assam, please send in your application with your profile to satyakam.dutta@gmail.com

“Be the Change you want to see in this World” – Mahatma Gandhi


1 Comment
  1. subhash das says

    assam state is the buster in india where the idiot chif mins. tarun gogoi bladifull hozra unable to do nothing with himanta ullakaptha who were collapes in assam /. unempolyed prob. become increase wht to do they are.. sorry for that

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